Visafone repositions for growth, appoints new CEO

L-R: Outgoing Visafone CEO, Ramachandran Balachandran, welcomes his successor Mr. Sailesh Iyer

By Prince Osuagwu

Consolidating on its recent acquisition of Multi-links, Visafone Nigeria may have decided to reposition. It is perhaps beginning this strategy with rejigging its management and operations to actually meet the challenges of a vibrant and constantly evolving telecom industry.
The company at the weekend, announced the appointment of Mr. Sailesh Iyer as the new Managing Director/Chief Executive Officer and Mr. Parag Sen as the Chief Marketing Officer, CMO.
The new CEO replaces Mr. Ramachandran Balachandran, who is leaving the services of Visafone after completing his two-year contract.
The company said the new CEO has over 20 years experience and a go-getter with a proven record of success.
He is said to be coming to Visafone after his last stint as National Head Government Business- Wireless Group at Reliance Communications Ltd, India.
Meanwhile, the Chief Marketing Officer, Mr. Parag Sen is said to be a senior international management executive with over 15 years experience in the telecom, banking and advertising industries.
He was described as an emerging market specialist, whose last role was with Afghan Wireless, Afghanistan as Marketing Director. He has proven credentials in marketing strategy, planning and marketing operations.
The wholly owned Nigerian company operates with the service ideals of Quality, Clarity and Coverage and promises to renew the joy of communication and give Nigerians the passport to reach the world.