Tuesday 10 May 2011

Comviva leads Mobile Money market with 92 recharge solutions deployment across growth markets

Mobile money solution


By Prince Osuagwu

With 92 deployments of recharge solutions globally, Comviva’s mobiquity platform seems to be taking the lead in mobile money delivery platforms across growth markets.
The company says it delivers mobile financial services to over 230 million mobile subscribers in more than 20 markets across Africa, Asia, Latin America and the Middle East even as its mobiquity is currently live in 38 service provider’s platforms globally.
Meanwhile, it has about 54 deployments of PreTUPS powers recharge for over 520 million mobile subscribers worldwide. PreTUPS handles 11 million transactions daily in a single operator deployment.
Showing off its prowess, Comviva said that one leading Asian operator that deployed its mobiquity platform, was performing over 410,000 utility bill payment transactions monthly on the platform even as another leading South Asian operator penetrated the huge low-income market segment by offering previously unavailable low denomination top-ups on deploying its PreTUPS electronic recharge solution.
Comviva said that the low denomination top-ups now constitute over 95% of all top-up sales in that market. Meanwhile, across Africa, PreTUPS enables affordable recharge for 100 million mobile subscribers in 19 markets.
Also in India, a major operator, with over 100 million subscribers, is said to be providing mobile payment and ticketing services using the mobiquity platform. In Bangladesh, a leading operator pioneered international remittance services between major migrant-worker markets using mobiquity. In Cambodia, a regional bank provides an end-to end suite of financial services, including salary payments, remittance services and bill payments.
Commenting on providing consumers with convenient and affordable access to financial services, Vice President, Mobile Financial Solutions, Comviva, Srinivas Nidugondi, said, “we have long recognized that a vast and untapped opportunity exists to provide people with easy access to formal financial services across emerging markets worldwide. Enabling payments and P2P transfers is a compelling proposition – especially in markets where financial networks are relatively weak. We are leading the market in working with service providers to meet this demand.”
Comviva’s mobiquity mobile financial services platform is an award-winning white-labeled solution that empowers operators and financial service providers to cater to the diverse financial needs of both banked and unbanked customers.
Comviva says that with mobiquity, banked customers have constant and convenient access to their complete financial services portfolio, as well as the ability to carry out everyday financial transactions. Comviva’s mobiquity platform can also be deployed to target banked customers, providing mobile access to people’s bank accounts and credit cards and enabling bill payments on the go.

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